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Love Your Fit | Bra Fit Event

Our bra fit experts are available to help you find just the right fit. Contact your local JCPenney store for more details.

$15 Perk Rewards for bras

Smoothing | Push up | Extra Coverage

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25% Off Bras

When you buy 2 or more select styles from Ambrielle, Maidenform, Warner's and more

Shop Bras Find an event near you. Bra fit tools

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bras, panties & lingerie

Find lingerie and underwear you can rely on day in and day out with an affordable variety at JCPenney. From bras and matching bra sets to panties and thongs, there’s something for every woman at a value you’ll love. There’s a comfortable line of intimate apparel for any occasion, in any size: from plus size fits to full figure sizes to the convenient features of maternity lingerie.


Achieve the look you want with shapewear and body shapers from familiar brands like Spanx, Skinnygirl and Flexees by Maidenform. Tend to trouble spots with the smoothing effect of girdles, high-waist panties, slips and more. Looking to spice things up? Add an extra dose of romance to your night with our selection of sexy lingerie. Choose from options like a pink cami, scarlet chemise or classic black bustier with a lace trim.


Find exciting values with all the familiar lingerie and hosiery brands you know and love. Shop collections from Ambrielle, Bali, Cosmopolitan, Flirtitude, Jockey, Playtex and many more—and surprise yourself with trusted names at great prices.

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