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Virtue Curl Defining Whip

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Virtue Curl Defining Whip

Virtue Curl Defining Whip

    Product Description

    What it is: A hydrating, silicone-free mousse that protects against frizz and environmental pollutants for defined, touchable curls.

    Hair Type: Wavy, Curly, and Coily

    Hair Texture: Fine, Medium, and Thick

    Hair Concerns:
    - Curl Enhancing
    - Frizz
    - Damage, Split Ends, Breakage

    Key Benefits:
    - Moisturizes
    - Smooths
    - Defrizzes

    Highlighted Ingredients:
    - Shea Butter: Nourishes and hydrates curls for optimal curl formation.
    - Baobab Oil: Deeply nourishes and revitalizes damaged hair.
    - Chia Seed Extract: Helps provide antioxidant protection from environmental pollutants.
    -Alpha Keratin 60ku�: a healing protein that�s identical to the keratin that makes up 90% of our hair. It repaves and refills keratin, repairing damaged hair with each use.

    Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

    What Else You Need to Know: Alpha Keratin 60ku� works with specially chosen hydrators
    and curl-optimizing polymers to facilitate natural curl patterns while repairing brittle hair that�s more prone to breakage. This premium curl line is free of synthetic colorants.

    Fragrance Description: A luxurious blend of juicy kumquat, grapefruit, and peppery
    greens wrapped in warm driftwood notes keeps curls springy, shiny, and full of life.

    Clinical Results: In a consumer-perception study of 52 women who used the Curl-Defining Whip, after 2 weeks of use:
    - 90% of participants reported hair that looked smoother and was more moisturized
    - 92% of participants reported hair that was more hydrated, less frizzy, and made them want to embrace their natural style

    In a consumer-perception study of 53 women who used the Curl Shampoo, Curl Conditioner, and Curl-Defining Whip, after 2 weeks:
    - 96% of women said their hair was healthier and easier to style
    - 94% of women said their hair was more manageable, easier to detangle, and shinier after 1 use

    Suggested Usage:
    -Shake well.
    -Turn can upside down and dispense a golf-ball-size amount of product into palm.
    -Distribute evenly through damp hair, scrunching from the bottom up.
    -Twist individual curls for a more defined look.
    -Air-dry or diffuse-dry on low speed.
    -

    Ingredients:
    -Shea Butter: Nourishes and hydrates curls for optimal curl formation.
    -Baobab Oil: Deeply nourishes and revitalizes damaged hair.
    -Chia Seed Extract: Helps provide antioxidant protection from environmental pollutants.

    Aqua (Water, Eau), Hydrofluorocarbon 152A, Cetearyl Alcohol, PVP, Heptyl Undecylenate, Keratin, Panthenol, Tocopherol, Centella Asiatica Leaf Extract, Butyrospermum Parkii (Shea) Butter, Linum Usitatissimum (Linseed) Seed Extract, Helianthus Annuus (Sunflower) Seed Oil, Hydrolyzed Adansonia Digitata Seed Oil, Salvia Hispanica Seed Extract, Glycerin, Behentrimonium Methosulfate, Caprylyl Glycol, Cetyl Alcohol, Cocamidopropyl Betaine, Parfum (Fragrance), Ethylhexylglycerin, Cetrimonium Chloride, Dipentaerythrityl Hexa C5-9 Acid Esters, Butylene Glycol, Xylitol, Caprylic Acid, Quaternium-95, Citric Acid, Propanediol, Phenoxyethanol, Benzyl Alcohol, Potassium Sorbate, Sodium Benzoate, Alpha-Isomethyl Ionone, Citral, Limonene, Linalool.

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