First hitting shelves way back in the 1940s, LEGO bricks and sets have been a childhood staple for decades. Whether you had a set yourself, or your friends, or your friends’ friends, chances are you got to experience the magic of building with those little bricks (from either a blueprint, or your imagination).
Now, more than 60 years later, LEGO has seen a modern resurgence of unprecedented proportions. From movies to video games and everything in between, the LEGO brand is one that can’t be beat – and for good reason! These little bricks have stood the test of time, winning the hearts and minds of kids and adults alike.
LEGO Sets (and Fun!) for All Ages
One of the enduring traits of LEO toys is that they are built for virtually all ages. Many LEGO sets are designed for ages 4-99 – like the LEGO Classic Creativity Box, or the LEGO Classic Creative Supplement set, or the LEGO Classic Large Creative Brick Box. What makes these particular sets special is that they encourage creativity and inspire kids (and adults) to build whatever they want – the only limitation is their imagination. And for the little ones in your life that might choke on regular Lego bricks, the giant LEGO Duplo sets are a great gift option.
Marvel, Star Wars, Frozen, and More
Perhaps the biggest reason LEGO has become so popular is the licensed LEGO sets. You can help Spider-Man round-up the bad guys with the LEGO Super Heroes ATM Heist Battle set, join Batgirl’s pursuit of the Joker from The LEGO Batman Movie with the Notorious Lowrider set, recreate a pivotal moment from Star Wars with the LEGO Star Wars Darth Vader Transformation set, and act out your favorite moments from Frozen with the LEGO Disney Princess Elsa’s Magical Ice Palace set.
Whether you like to build from a licensed set or dream up your own creations, there’s a LEGO set for everyone – no matter your age! Visit your local JCPenney to see what other sets we have in stock, or check out the LEGO collection section on our website.