For a few, the concept of makeup for a beach day might sound absurd. But isn’t makeup a form of self-expression as well? For those who believe in this statement, JCPenney brings you amazing sun-kissed makeup products and ideas. When you’re spending a day at the beach, mascara running down your cheeks should be the least of your worry. We bring you a complete breakdown of products to ensure glowy skin while you sink your feet in the sand.
Keep Things Light
The most important rule – always apply sunscreen. Even if the makeup has SPF, layer your skin with sunblock before applying makeup. It’s a non-negotiable rule. The next thing to remember is heavy foundation is a no-go for a day at the beach. You’ll end up looking cakey and overdone if you do so. Better yet, go for this CC cream that oil-free and comes with a matte finish. It promotes a smooth appearance and features various shades to suit your skin tone.
A Matte Bronzer and Blush
Keep things natural with a bronzer in one shade darker for a natural tan look, or go for a similar shade that matches your skin tone. Choose a bronzer that doesn’t have any shimmer but exudes a matte finish. Dust it on your eyelids, along your cheekbones, and on the apple of your cheeks. Be sure to apply it lightly so you don’t look overdone. If you’re worried about sweat and looking oily or shiny, pack some blotting paper to freshen up.
For the Eye Obsession
If you’re going in the water, be sure to keep things light and breezy. There is nothing worse than mascara trickling down your cheeks resulting in raccoon eyes. Be sure to go for a waterproof version. This mascara is intensely black and has an hourglass-shaped brush that separates, coats and curls each lash for a voluminous perfection.
Say No To Lipstick
You may not like this but leave your lipsticks and lip gloss at home. If you’re wondering why? The sand, the heat, and the waves can create a sticky situation for you. Go for a lip stain or tinted balm instead. It lasts a lot longer, it’s moisturizing, and won’t smudge. Another addition would be the Brazilian Bum Bum Cream. It’s a luxurious body cream that melts into skin infused with powerful caffeine and a Brazilian blend of skin-living ingredients.
Pro tip – When you’re facing scorching heat, you got to be tactical about your touch-up game. If you really need to, stick to gel or water-based products and always pat your products on top of each other and do not rub it in.
A day at the beach doesn’t mean you have to box up your makeup routine. Keeping it simple, light, and neutral is the key. The result will definitely be a gorgeous, breezy look. While you’re at it, take loads of pictures of your vacay time and tag us #AllAtJCP. Then, follow us on Facebook, Twitter, and Instagram to see if you are featured.