If you’re an avid beer drinker, mark the calendar for International Beer Day on the 6th of August. You may not know about this fun day but, we can all agree that beer deserves to be celebrated. The day is filled with pub crawls, heading to your favorite brewery, or a backyard BBQ. No matter how you pour it, the day is for beer-lovers to share cheers to the greatness of beer. So, gather up your compadres because good beer plus amazing company equals some good times. And, JCPenney is here to show you how to do so.
Let’s Go a Few Years Back
International Beer Day is relatively a new holiday. It has no historical significance and was celebrated first in 2008. It began with the purpose of celebrating the craft of brewing in Satna Cruz and the sheer joy of sipping on beer during the warm August temperatures. Today, it’s expanded to celebrate bartenders and other beer technicians as well.
Give Yourself the Gift of Ale
Did you know beer is the most consumed beverage in the world after water and tea! Now that we have your attention. There are plenty of ways to enjoy the day. Sure, going bottoms up is a fail-safe way for good times rolling, but the best memories are made with fun conversations as well. Grab these beer mugs and start new friendship goals. Start by toasting to beer makers or learn some beer trivia. Gift the beer couple the ultimate joy with these customized pilsner glass sets. You could get the glasses engraved with something funny while toasting to the lovely couple.
What’s better than beer? A BBQ party! It’s still summer and, don’t stop the grilling yet. Host a small outdoor family lunch or call everyone in the neighborhood. Get the checklist ready with electric grills, mugs, ice buckets, and everything else. Other than the obvious option of drinking beer today, your mission for the day could be to try a new brew. Head to the nearest brewery that you always wanted to try (if you’re lucky, they might be serving complimentary beer) and explore the limited-edition ale. The time is right and opportune to meet your friends and say the best beer cheers!
A Recipe that Calls for Beer
What goes together with beer? And if you’re already thinking pretzels, we have something more in store for you. This year try the beer dip. It can be prepared within 5 minutes, and it’s an easy dip packed with cheese.
P.S: It’s very hard to stop eating once you’ve started!
2 packs of softened cream cheese (8 ounces each)
1/3 cup of beer or nonalcoholic beer
Ranch salad dressing mix
2 cups shredded cheddar cheese
Take a large bowl, beat the cream cheese till it’s soft. Mix it with beer and dressing until it’s smooth. At last, stir in cheddar cheese. Serve it pretzels while you sip on a beer.
Even if you’re just an average beer-type person. This season, it’s time to discover all new things about beer. JCPenney brings you everything you need to make the day memorable. So, gather with your friends and celebrate the day. While you’re at it, take loads of pictures and tag us #AllAtJCP. Then, follow us on Facebook, Twitter, and Instagram to see if you are featured.