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Shop e.l.f. Cosmetics at JCPenney

The e.l.f. Cosmetics brand is all about the fundamentals: Eyes. Lips. Face. All their products not only look good but also feel good. After all, the formulas are 100% vegan, paraben-free, and cruelty-free. Explore the entire range of e.l.f. Cosmetics online at JCPenney. From illuminating primers to blending sponges and flawless satin foundations to contouring kabuki brushes, there is a ton of different types of face makeup to explore. As certain options are available in small sizes, they are perfect to carry along on all your travels.

Totally Guilt-Free Formulas for Every Eye, Lip, and Face

For full-on maximalists to fresh-faced minimalists, we have e.l.f. Cosmetics products for everyone—irrespective of their skin tone and type. There’s the Skin Holy hydration face cream that’s packed with skin-loving ingredients to even out skin tone and replenish lost moisture. We also have glossy lip stains that are lightweight, non-drying, and won’t transfer. Then there are 2% Vitamin C infused face primers to brighten your skin tone while gripping makeup for all-day wear. And lightweight liquid foundations that naturally blend into the skin and keep it hydrated. We also carry a wide range of brushes and blending sponges for easy and precise makeup application. The best part is that all products are paraben-free, cruelty-free, and 100% vegan. Shop now at JCPenney.

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