Holiday Jewelry Sale up to 60% OFF extra 40% off  with JCPenney Credit Card  & coupon select styles | *Learn MoreCoupon Hub

Jewelry & Watches Store

Holiday Jewelry Sale UP TO 70% OFF  AFTER EXTRA 30% OFF* Jewelry select styles JCPenney

UP TO 60% OFF
+EXTRA 40% OFF*

with JCPenney Credit Card & coupon
select styles

Modern Bride Signature Find the engagement ring of your dreams from our extensive collection.

Modern Bride Signature

Find the engagement ring of your dreams from our extensive collection.

Effy Gemstones & Diamonds Exquisite designs inspired by trends from around the globe.

Effy Gemstones & Diamonds

Exquisite designs inspired by trends from around the globe.

15-50% OFF Watches + EXTRA 15% OFF*  select styles

15-50% OFF
Watches

+EXTRA 15% OFF*
select styles

$25 ea.  1/10 ct. t.w. diamonds** reg. $124.98 ea.

1/10 ct. t.w. diamonds**

reg. $124.98 ea.

Jewelry gifts Make the holiday sparkle for your  special someone.

Jewelry Gifts

Make the holiday sparkle for your special someone.

UP TO 65% OFF + EXTRA 40% OFF*  with JCPenney Credit Card & coupon Fashion silver & fashion jewelry select styles

UP TO 65% OFF
+ EXTRA 40% OFF*

with JCPenney Credit Card & coupon
Fashion Silver & Fashion Jewelry
select styles

Diamond Gifts Timeless jewelry she'll cherish always.

Diamond Jewelry Guide

Diamonds are the earth's hardest mineral, but that doesn't mean buying them should be.

Stocking Stuffer Guide Make the holiday special with the perfect gift for everyone on your list.

Stocking Stuffer Guide

Make the holiday special with the perfect gift for everyone on your list.

Jewelry Education Learn about the 4 Cs of  diamonds, metal types  and so much more.

Jewelry Education

Learn about the 4C's, metal types and so much more.

Special Financing Available

24 or 12 Months
Special Financing

on qualifying fine jewelry and watch purchases by 12/31/21 on a JCPenney Credit Card. Get Details

Shop from the Jewelry Store at JCPenney

Achieve a perfectly polished look with items from the jewelry store at JCPenney. Whether you're looking for the ideal engagement ring for your significant other, a fine necklace and pendant, or stylish fashion jewelry that mixes and matches well for everyday wear, our jewelry store has pieces that suit your needs, style, and budget. If you're looking for a memorable holiday gift, or special birthday gift, then JCPenney is the place to shop.


Present high-end watches to dads, husbands, or brothers, or give your niece or daughter personalized jewelry to commemorate her graduation. Fine jewelry, such as a 14-karat gold and diamond anniversary ring, makes a great choice for celebrating life's events, while matching jewelry sets with a necklace, bracelet, and pair of earrings are great options for wives, moms, and daughters for special occasions.


Jewelry & Watches to Elevate Your Look

Simple yet elegant fine jewelry is sure to enhance your style. Diamond stud earrings exude classic beauty and pair well with almost any outfit, while 14-karat gold hoops offer a discreet accent that lends a hint of class to everyday attire. From traditional pearl necklaces that mesh well with formal gowns and plain chains with cross pendants that display your faith, to pendant necklaces flush with birthstones and name or initial designs ideal for everyday wear, fine necklaces from our jewelry store deliver big on beauty and fashion.


Experiment with fun and funky styles by choosing boldly colored fashion jewelry pieces with chunky design elements, or opt for pieces that add flair to special event clothing like ornate chandelier earrings or silver jewelry like stacked bangle bracelets. Whether you have simple tastes or prefer more elaborate accessories, the JCPenney jewelry store has you covered with fashionable designs that meet your style requirements.


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