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Shop e.l.f. Makeup at JCPenney

Look good and feel good in e.l.f. makeup products for all. Browse JCPenney beauty to find the best deals on e.l.f formulas that are 100 percent vegan and not animal tested, meaning - totally guilt-free. From fresh-faced minimalists to glamour-smitten, we have products for everyone—and every look. We carry plumping gloss, eyeshadow palette, primer, and so much more! They serve as excellent gifts for holidays, birthdays, and other special occasions to self or loved ones. Couple these makeup items with makeup brushes or makeup boxes and you have the perfect adds-ons to Christmas stockings or gift boxes.


Discover e.l.f. Makeup for Every Eye, Lip, & Face

Before you start your face makeup, a primer is a must. Hence, we bring you a gel-based, hydrating face primer that smoothens skin while gripping your makeup. Then there is a coconut-infused makeup setting spray to hydrate and condition the skin. You can use this spray to set your makeup or use it throughout the day for a refreshing burst of coconut. You’ll also appreciate the e.l.f collection of 10 nude rose gold eyeshadow shades that are ideal for shading, highlighting, and defining the eyes. And a buildable, fiber-infused tinted brow gel that makes your natural brows look fuller. Explore many more e.l.f makeup products online at JCPenney today!


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