Why don’t you offer an additional % off, when matching a competitors price?

We are committed to providing the best value to our customers up front and our price match policy aligns with most of our competitor’s policies.

Do you match competitor’s online prices?

Yes, we offer our price match guarantee on any retailer’s in-store and online prices. The only exclusions are marketplaces, third party sellers such as deal websites, and auctions. Our price match guarantee includes items sold by Amazon.com but not by a third party on Amazon.com

Do you match JCPenney.com prices?

Yes, we match JCPenney.com prices on in-store purchases and vice versa. Does not apply to clearance pricing and/or online only coupons.

Do you have any blackout dates?

No, we offer our price match guarantee 365 days a year, including Black Friday.

Is your price match guarantee available in all locations?

Our price match guarantee is available for purchases in-store and online in the continental United States. Purchases in Alaska and Puerto Rico are excluded

What if the item is out of stock?

No rainchecks will be issued for items out of stock at JCPenney or JCPenney.com. We do not price match competitors if they are out of stock.

Do you have any quantity limitations?

We reserve the right to limit quantities of price matches per identical item per customer for in-store or online price matches.

Are shipping charges included in the price match?

No, the price match does not include shipping charges. Our lowest price guarantee applies to the item only. card.

What is a “current advertised price”?

A current advertised price refers to the price for in-store or online products shown in a competitor’s or JCPenney’s advertisement. The price must be valid when you present the ad to a JCPenney associate in store or when you reference an online ad to Customer Care. Our price match guarantee applies to advertised prices only and does not apply to unadvertised in-store prices.

What is an “identical item”?

An identical item refers to an item that is the same brand, style, color, quantity, size, model number, weight, etc. We reserve the right to verify the advertised price, item specifications, and availability.

What type of proof do I need to bring?

Please bring the complete original advertisement, so we can see the entirety of the item description and pricing information. Photocopies and mobile phone versions may be accepted, but we may verify the details. If you call Customer Care, the price must be valid in an online ad accessible to a JCPenney associate.

What if I already made my purchase?

If a lower price is still valid, present the qualifying ad with the JCPenney customer receipt within 14 days of purchase and JCPenney will reimburse the difference.

Are there any other guidelines or limitations?

  1. We do not match the following types of pricing:
    1. A competitor’s free, special, or bundled offers, rebates, discontinued, clearance, liquidation, or closeout prices
    2. A competitor’s prices on open box, display merchandise, outlet, or used merchandise
    3. Sales tax promotions
    4. Prices for services (e.g. optical, salon, portrait, flooring, delivery, installation, shipping and handling, assembly, warranties, protection plan, etc.)
    5. Coupon-required or gift card offers
    6. Competitor’s private label price promotions
    7. Competitor’s private label price promotions
    8. Prices that require a club or loyalty card
    9. Military BX, PX or NEX retail store prices
    10. Prices, special financing, or discounts associated with credit cards
  2. We also do not honor the following types of ads:
    1. Ads where the original price or the sale price cannot be determined
    2. Expired ads
    3. Ads with misprinted prices or associated with an ad disclaimer