Swim Buying Guide
Finally, can you feel it? The heat of warmer seasons has begun to break through cold cracks in the air. Whether you are dreaming of lounging poolside or have already booked your beach-bound vacation, swimsuits are at the forefront of many people’s fashion consciousness. Shopping for swimwear can be intimidating and even uncomfortable, but we promise it doesn’t have to be. Feeling confident is key, and finding the right pieces that flatter your figure and make you feel comfortable will make all the difference. No matter your preference (bikini, one-piece, or swim skirts) or favorite trends (lingerie-inspired, invisible shaping, or the coquette phenomenon), your body is one of a kind and a piece of art regardless of your size. We've tapped into our teams on how to identify each body type so you can get your best-fitting swimsuit yet.
How to Measure:
Bust Measure under your arms that’s around the fullest part of your chest.
Waist Measure around your natural waistline. To ensure a comfortable fit, do not pull the tape too tight.
Hips Measure around the fullest part of the body, about 7 to 9 inches below the natural waistline.
Mix & Match
Play with prints, colors, and fits to design a swim look that pops.
Introducing Arizona
Sun‑ready prints and carefree vibes—Arizona swim starts the season strong.
Embellished Swim
Tiny charms, beaded ties, and jewelry-like details—because your swimsuit should accessorize itself.
Bottom Coverage
coverage options for every preference and profile.
Cheeky
A little reveal, a lot of confidence—because sometimes your swim bottoms deserve their own spotlight.
Moderate
Just‑right coverage, balanced proportions—your go‑to bottoms for polished, effortless beach days.
