Bra Fit Guide

Find Your Perfect Bra So many styles & sizes  to choose from! Shop AllFind Your Perfect Bra
Sizes 32A-48DDD in store. Sizes up to 540 Online. Shop Now Find a StoreSizes up to 54O OnlineSizes 32A-48DDD in store

Shop By Solution

Discover different bra styles to fit all your needs.

Comfort Straps

Distributes the weight of your breasts, putting less stress on your shoulders.


Provides shaping, enhances cleavage, and gives your breast a boost with additional support.


Super versatile and can be worn with a variety of tops & dresses.


Wicks away sweat while keeping you cool.

Back Smoothing

Creates a sleek look by reducing or eliminating excessive back bulging.


Breathability encourages airflow to keep you cool.

Side Smoothing

Minimizes side bulge and provides extra underarm coverage.

Improved Posture

Built to take tension off your back. Helps retrain your muscles to remain in a natural position.


Convenient and easy to put on and take off.


Provides comfort, support, and pull-aside cups for easy access to pumping or nursing mothers.

Common Fit Issues

Solutions to all your bra problems, right here!

Slipping Straps

Tighten the strap so that one finger can fit beneath it. Your bra should fit well on the last hook.

Digging Straps

Wear a cushioned strap to reduce pinching; adjust your strap length as needed.

Side Boob

Decrease your band one-size and increase your cup one size. If the band is too tight, only increase the cup size. 

Under Boob

Decrease your band one-size and increase your cup one size.

Measure Yourself at Home

Watch to see how to measure yourself at home to get an accurate band and cup size measurement.

The right support, whatever the day brings

Staying In

No hardware; all comfort

Special Occasion

For date night or when you need special support.


High Support bras for when you need an extra boost

Sports Bras

Made to comfortably move with you

Top Rated Styles

Check out the bras everyone is raving about!

Playtex 18 HR Comfort Strap Wireless Bra

Supportive, comfortable, and adjustable for a customized fit.

Bali Comfort Revolution Seamless Bra

Soft, stretch fabric with a lightweight feel.

Ambrielle Everyday Full Coverage Bra

Shapes and secures your bust while providing a natural-looking lift.

Vanity Fair Beauty Back Full-Figure Bra

Provides a flawless silhouette with an awesome back-smoothing feature

Warner's Cloud 9 Wireless Bra

Soft fabric and super comfortable .Contour cups provide natural shaping and support.

Find the Perfect Bra Fit and Style at JCPenney

If you’re looking for a new bra that fits perfectly, meets your style needs, and is super comfortable, then the JCPenney Bra Fit Guide is here to help. Whether you’re looking for convertible or strapless bras for tops and dresses, moisture-wicking bras to keep you cool, or bras with comfort straps that distribute weight away from your shoulders, we have a bra solution for you. Our fit guide will help address common problems like slipping and digging straps, bulging on your back and sides, and unwanted side boob and under boob issues.

Take the True-Fit Quiz to Find Your Size

Our True-Fit quiz makes it easier than ever to find your correct bra size without even picking up a tape measure. All you have to do is answer questions about your size in other clothing items from a variety of brands, and the quiz computes your perfect bra size. However, if you still want to measure yourself at home, this guide has a how to measure video that shows you how to use tape measure to find your correct band and cup size.

Sizes, Styles, and Support for Everyone

JCPenney’s collection of bras can be sorted by bra size, cup size, and lingerie size, and we have a great selection of both standard and plus size bra options. You can shop for comfortable bras to wear at home, special occasion bras to look and feel your best, posture bras to take tension off your back ¬– just to name a few of our style options. Our collection also ranges from light-support bras to high-support bras, so you can find the ideal support level to meet your needs.

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